Industry 4.0 and ECommerce

Industry 4.0, also known as the fourth industrial revolution, refers to the ongoing automation, data exchange, and interconnectivity in manufacturing technologies. It builds upon previous industrial revolutions, integrating digital technologies such as the Internet of Things (IoT), artificial intelligence (AI), cloud computing, and advanced robotics to create “smart factories” and optimize the production process. In […]

ECommerce – The Future of Retail

Retail eCommerce sales in 2021 reached approximately US$5.2 trillion worldwide. This figure has grown by about 56% over the past few years, with an expected target of US$8.1 by 2026.     Last year, the eCommerce market in China became the world’s largest, with Internet sales accounting for nearly half of the country’s retail sales. […]

How to Share Social Proof

The power of social proof has long been understood and commodified. The best advertising strategy a business can follow is encouraging customers to speak about the company, its products, their experience with the business and why they would use them again. Testimonials provide businesses with the social proof they need to secure customer loyalty. However, […]

B2B Blog Inspiration – 7 Top Tips

Producing content can, at times, be a challenge. However, there are seven go-to ideas to find a source of inspiration for your next piece. B2B content should be engaging and relevant to your audience. Using your business data and analysis for inspiration, you should find plenty of primary sources to create engaging content. The following […]

How Marketers are Using Content in 2022

LMWWelcome to Our Blog We want to share our expert knowledge with you, and that is why we want you to know that all of our blogs are written by our in-house writing team. Our writers do the research, discuss the topics and form their own opinions. They do not write for a commission from […]

Wrap on 2021 eCommerce – US Market Shares

According to Statista, in 2021, Amazon was the largest consumer internet and online service company worldwide. It reported a market cap of approximately US$1,735 billion in June 2021. Amazon ranked first among selected online companies related to the retail, real estate, travel, and hospitality sectors. ECommerce platform Alibaba.com ranked second with a market cap of […]

Top Fintech Trends – In Brief

LMWWelcome to Our Blog We want to share our expert knowledge with you, and that is why we want you to know that all of our blogs are written by our in-house writing team. Our writers do the research, discuss the topics and form their own opinions. They do not write for a commission from […]

ECommerce Growth Predictions

LMWWelcome to Our Blog We want to share our expert knowledge with you, and that is why we want you to know that all of our blogs are written by our in-house writing team. Our writers do the research, discuss the topics and form their own opinions. They do not write for a commission from […]

Measuring Your Social Media Impact 

Key metrics to measure your social media marketing and social media ROI Analysing the success of your social media campaign is vital not only to understanding which strategies are effective, but also to convince C-suite executives that your marketing approach is generating a measurable ROI. Creating a metric to measure this success means understanding how […]