Marketing is about sharing ideas with a large audience in a fast and effective way. Social media is about connecting with peers instantly. When these two ideas come together, advertising is elevated to a new level.
We all have days that drag on with what feels like little productive output, but when this turns into days (or weeks) it’s time to look for some inspiration. Marketing is not new, and there are probably more failed campaigns than successful ones.
As technology continues to advance and throw an increasing number of exciting new platforms from which to reach audiences, it can be difficult as a marketer to know which lead to follow and what strategy to develop.